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Tuesday, August 24, 2010

3 Simple Ways To Get Targeted Visitors To Your Website That Will Buy Today

Have you got a website without a steady stream of targeted visitors?
Even the best looking website will fail without targeted visitors. While website design is important, a poorly designed website can still do well if it gets a large amount of targeted visitors.
In the industry, visitors to your website is known as traffic. Traffic is the absolute life blood of your website. You can have the best looking website, great conversion techniques and an awesome product, but without traffic you will make no sales.
There are many different types of traffic and it is also important to get targeted visitors. Targeted visitors are the visitors who are looking for the product you provide, or information on the product you provide.
So, how do you get that targeted traffic?
Paid Traffic - PPC (pay-per-click) or PPV (pay-per-view)
The quickest and easiest way is to go and buy targeted traffic. There are many pay-per-click or pay-per-view services, where you can create a text or image advert and have it shown across the internet.
These services will display your advert when people are searching for the information or product you supply. Sometimes your advert can even be displayed on a competitors website.
The pay-per-click system is when your advert is displayed for free and you only pay when someone clicks on the advert to go to your website.
The pay-per-view system is when you pay for your advert to be displayed a certain amount of times.
I use this paid traffic model when I am testing the conversions on a website. I can get traffic to the website within 15 minutes and get great data with a $50.00 budget. This data can be used to fine tune the website before I move onto the next traffic model.
Borrowed Traffic - Forum and Blog Commenting
This traffic model is free, but costs you in the time required. If you have more time than money, then this strategy will suit you better.
The easiest way to do this is to set up a Google Alert on the information or product you are offering. Google will then send you an email a day with a list of blogs, forums or websites where there has been an update based on the alert you set up.

You can then go directly to that blog, forum or website, read the content and comment. In the comments section of a blog there is usually an area below your name and email to insert your website address. This means when your comment is approved your name will be clickable and anyone clicking on your name will arrive at your website.
A well written comment can establish you as an authority on the subject and motivate people on that site to click to go to your site.
Forums usually allow you to put at least one clickable link in your signature. This means every time you post to that forum your signature will appear below your posts. Forum signatures can be crafted with a call to action which will encourage more clicks.
Authority Traffic - Guest Writing
From your Google Alerts you will notice some blogs will keep coming up. This is because these blogs are popular and their visitors are leaving comments.
However, blog owners need help from time to time with new content. And, if you contact them by using the contact link on the blog and offer to guest write for them, you will usually be gladly accepted. That is provided you know your stuff and can add value to their readers.
This is a win-win situation because the owner gets new information on his site and you get to put a blurb at the bottom saying this article was written by you from yourdomain.com.
If the article is good people will click your link to see what else you have to offer. This is a great strategy and very quick to implement.
That gives you 3 simple ways to get targeted visitors to your website that will buy, today!
Implement them and be consistent with your actions. It may be slow in the beginning, but once you gain momentum you will never look back.
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